20Forty’s Newsletter

20Forty’s Newsletter

2040's Ideas and Innovations Newsletter, Issue 66: Why Do People Lie?

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Deborah Patton's avatar
Kevin Novak and Deborah Patton
Jul 28, 2022
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Issue 66, July 28, 2022

Last week we discussed inferences that can be made based on what we do versus what we say— all revealed by data from our physical and digital footprints. We offered several observations about how what we say often reflects what we think others want to hear from us or how others expect us to respond. Several months ago, we focused on how individuals and organizations earn trust. This week, we turn our attention to asking why people lie.

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We would argue that all of us lie – the issue is to what degree. Why do we lie? The reasons are as complex as the situations that trigger the behavior. Let’s review just a few reasons why we lie:

  • To protect others.

  • To manipulate others

  • To not disappoint others.

  • To present a better image of ourselves.

  • To please others.

  • To hide a weakness or failure.

  • To avoid judgment.

  • To hide the truth.

  • To get votes.

  • To…

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