20Forty’s Newsletter

20Forty’s Newsletter

2040's Ideas and Innovations Newsletter, Issue 71: What Is Your North Star?

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Kevin Novak and Deborah Patton
Sep 01, 2022
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What Is Your North Star?

Issue 71, Sept 1, 2022

Do you know your organization’s North Star? Or maybe a better question is whether your organization even has a North Star. Not to get all astronomical on you, but Dr. E.C. Krupp, Director of the Griffith Observatory in Los Angeles and a world-renowned expert in ancient astronomy explains, “The north pole of the sky and whatever stars were close to that point told the ancients there was foundation and structure in their lives. It was an anchor that held the world in place, the stable, motionless hub of the night’s orderly parade of stars. For some, that spot symbolized stability, order, and transcendental celestial power. The motionless stability of the north celestial pole is also expressed in the names and myths attached to the star now seen closest to the sky’s pole. Although we usually call it the North Star, it is also known as Polaris, Latin for “of the pole.”

A North Star Narrative

So, metaphorically, a North Star is what inspires and …

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