Benefitting from the Action of Others: How the EU Is Ahead of the US in Privacy, 2040’s Ideas and Innovations Newsletter, Issue 126

Issue 126, September 14, 2023

It has been over a year since we summarized privacy policy actions (or inactions) that will impact you as well as your organization. Why haven’t we written more on the topic? To be honest, there has been little if any action here in the US at the Federal level despite continued news about incidents that result in negative consequences across our society. While inaction continues at the highest levels in the US, many states caught up in the vacuum of no country-wide policy have enacted their own policies and regulations to protect their residents.

State Activity

Californians are benefitting from strict policies and regulations to protect their privacy online, limit the retargeting of advertisements (those that follow you nearly everywhere), communicate notifications of where and how data collected about you is used, and an ability to opt-out of the barrage of emails, ads, notifications and even pop-ups.

A new initiative moving through the California State Sena…