20Forty’s Newsletter

20Forty’s Newsletter

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20Forty’s Newsletter
20Forty’s Newsletter
The Value of Intangibles, 2040's Ideas and Innovations Newsletter, Issue 132

The Value of Intangibles, 2040's Ideas and Innovations Newsletter, Issue 132

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Kevin Novak
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Deborah Patton
Oct 26, 2023
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20Forty’s Newsletter
20Forty’s Newsletter
The Value of Intangibles, 2040's Ideas and Innovations Newsletter, Issue 132
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Issue 132, October 26, 2023

We continue to be fascinated by the value proposition of intangibles. This isn’t some weird magical idea. We’re talking about assets that have no physical form but are nonetheless valuable. Considering that we are living in a digital marketplace, intangibility has a profound relevance despite our inherent and deeply programmed need to see, feel, and touch something tangible. If it can be seen, felt, and touched we believe it is real.

An intangible asset is non-monetary and not physical, and therefore cannot be manipulated physically. We cannot touch it, we cannot feel it and other than viewing it on a computer screen represented by the joining of millions of pixels, we actually cannot see it in three dimensions. Common types of intangible assets include brands, goodwill, patents, copyrights, trade names, trademarks, and intellectual property. Other types include social media feeds, digital images, bitcoin, blockchain, NFTs, and data created and managed in the…

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